Menu
✦ CURATED VIRAL FORMATS

Clone The Format Behind Viral Videos in Seconds

Browse winning formats
Add your content
Publish

We study winning shorts and turn them into editable templates. Pick a format, add your clips, and create your next viral video.

Explore templates
● The problem

Knowing what works is hard.

You can spend hours editing the perfect video and still have no idea if anyone will stop scrolling.

STARTING FROM ZERO
04:23:17

Hours disappear before you publish

Finding the right hook, pacing, cuts, captions, and structure can turn a 20-second video into an entire afternoon.

NO PROVEN FORMULA
4K6K2k2.1M5k

You are guessing what will work

Most creators create from scratch hoping the idea, opening, and structure will keep people watching.

low retention

A perfect edit can't save a weak format

Great transitions and captions don't matter if the content structure was never built to hold attention.

THE VIRAL FORMAT ENGINE

Replace the content. Keep what works.

We break proven viral videos into sections, hooks, moments, transitions, and CTAs, so you can recreate the structure without starting from zero.

Demo video
section 000 · 0:00 / 0:06
0:000:06
Attention grabber
0:001.2s
The problem
0:032.0s
The solution
0:071.5s
Call to action
0:121.3s
Templates

Start From a Proven Format

Pick a template and remix it with your own footage. Every template preserves the pacing and structure that performs.

Pricing

Going viral once is worth it.
These prices are nothing.

MonthlyYearly-20% OFF

Free

Free

One remix and download to test.

  • 1 remix
  • 1 download
  • Access to all templates
  • Watermark-free export
  • Standard processing

Creator

$39/mo

31 remixes per month. Unlimited edits. Extra credits available.

  • 31 remixes / month
  • Unlimited edits
  • Access to all templates
  • Extra credits available
  • Priority processing
Most popular

Pro

$99/mo

100 remixes per month. Music templates included.

  • 100 remixes / month
  • Unlimited edits
  • Access to all templates
  • Music templates included
  • Priority support

Power

$279/mo

300 remixes. Full studio access.

  • 300 remixes / month
  • Unlimited edits
  • Access to all templates
  • Music templates included
  • Commercial license
  • Priority support & processing
FAQ

Questions? We've got answers.

What is Hook Clone?

Hook Clone is a library of curated viral video templates. We study high-performing short-form videos, break them into editable sections, and let you replace the content with your own—without rebuilding the edit from scratch.

How does it work?

Choose a proven template, upload your own clips, then export. The original pacing and structure stay intact, Easy to use, no editing experience required.

Can I upload any TikTok or YouTube link?

No. Every template in Hook Clone is carefully curated by our team. Instead of analyzing random videos, we provide a growing library of proven formats that are ready to customize. No tasks, no waiting, no guesswork—just pick a template and start creating.

Do I need video editing experience?

Not at all. in fact Hook Clone is designed for creators who want professional-looking videos without learning complex editing software. If you can upload clips, you can use Hook Clone.

What can I customize?

Replace video clips, and personalize every template while keeping the proven structure that makes it effective. The goal is to have as less as possible friction between you and your final video.

Which platforms are the videos made for?

Every template is optimized for vertical video platforms, including TikTok, Instagram Reels, and YouTube Shorts.

Will my videos look identical to the original?

Not at all. The goal is to reuse the storytelling structure—not copy someone else's content. Your footage, and message make every video uniquely yours.

Can I cancel anytime?

Yes. You can upgrade, downgrade, or cancel your subscription whenever you like. There are no long-term contracts or cancellation fees.

How does the AI video decompiler work?

Hook Clone downloads your video, then runs it through a multi-stage AI pipeline. FFmpeg detects every hard cut, OpenAI Whisper transcribes the audio, and Gemini reads every on-screen caption. The result is a fully editable blueprint with labeled sections (hook, build, ending/CTA).

Can I use these templates for YouTube Shorts and TikTok?

Yes. Every template is optimized for vertical video platforms including TikTok, Instagram Reels, and YouTube Shorts. Export at 1080x1920 and post directly to any platform.

How do I swap clips in a viral video template?

Select any segment in the timeline and upload your own footage. The clip auto-trims to match the template's duration, so the pacing stays intact. You can also reorder segments, mute the original audio, or add your own background music.

Is there a free trial?

Yes. You can get started for free and explore the template library. The free tier lets you preview templates and create projects. Upgrade to a paid plan to export unlimited remixes.

Pick a proven format, add your content, post.

Browse our curated templates, pick a viral format, and remix it in seconds. No link-pasting needed.

Pick a template
Blog

Latest from the lab

Video editing strategies, viral content breakdowns, and remix culture, straight from the Hook Clone team.